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Free Hospitality Publications |
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Restaurant Industry News
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Tuesday October 24th, 2006 |
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O-Web Technologies Posts New White Paper for Restaurants
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Profiting from Your Online Ordering System: Seven Tips for a Successful Implementation
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O-Web Technologies, an interactive media company located in Orange Village, Ohio, today announced the availability of a new whitepaper developed to help restaurant owners and managers gain the most out of their online ordering systems. A recent QSR Magazine survey reported that 51% of Quick Service experts predict online ordering to be "The Next Big Thing." The whitepaper provides guidance for restaurateurs seeking to implement a new online ordering system or simply improve on the performance of the existing one.
The white paper, entitled, "Online Ordering: Seven Tips for a Successful Implementation," supplies quality advice on how to capitalize on the profit potential of an online ordering system. For a free download, visit the O-Web Technologies website at: http://www.eordermanager.com/WhitePaper.aspx.
"Many restaurant owners make the mistake of believing that an online ordering system alone will lead to a successful online business. This is not the case," said Alex Yakubovich, partner at O-Web Technologies. He insists, "To truly thrive and be profitable, your online ordering system must successfully tie into your other marketing efforts. How much work you put into informing your customers of this new ordering method factors directly into how well this system will work in your restaurant."
Elements examined in the white paper include:
-- Publicizing the online service through traditional media
-- How to make your online ordering system as convenient as possible
-- Capitalizing on internet-savvy group business
-- Tailoring your rewards programs to your customers
-- Incorporating the online ordering into your brand image
-- Using site statistics to build business
-- Using email campaigns and how to know if they're working
eOrderManager is an interactive media company located in Cleveland, Ohio. Its core specialty is in the implementation of online ordering systems for restaurant chains.
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