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Free Hospitality Publications |
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Restaurant Industry Forums
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Tuesday October 24th, 2006 |
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The Battle for Loyalty - Online Travel Agencies vs. Suppliers |

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No Surprises here
I've said many times that OTA sites are better designed as a whole. There are still too many supplier sites which are not user-friendly for the traveler.
The proliferation of "creative" web designers, who have zero hotel marketing experience, has created hotel web sites which can't be easily found by search engines and don't sell room reservations.
It's a terrible shame.
2006-10-04 Neil Salerno
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