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IHOP Corp. Reports First Quarter 2004 Same-Store Sales Increase of 7.1%
Company Turns in Highest Same-Store Sales Gain in 10 Years
IHOP Corp. (NYSE:IHP) today previewed its same-store sales results for the Company's first quarter ended March 31, 2004. IHOP's same-store sales increased 7.1% for the first quarter 2004.
"We are pleased to report our highest quarterly same-store sales gain in 10 years. Our strong performance for the quarter builds upon the positive sales momentum we established throughout 2003, and shows that our re-energizing strategies for the IHOP system continue to deliver terrific sales results," said Julia A. Stewart, IHOP Corp. President and Chief Executive Officer. "Our marketing and promotional initiatives continue to increase consumer awareness and drive traffic throughout our system, while ongoing operational improvements and enhanced training efforts ensure that we deliver the promise of a great guest experience. This is a powerful strategy that supports our vision to become number one in family dining."
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Date Listed: 2004-04-08
More news about: Industry: Restaurants Category: Financial IHOP
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IHOP News
· IHOP's Tasty Plan · IHOP Corp. Attracts Three New Franchisees to Develop 14 IHOP Restaurants · IHOP Corp. Reports First Quarter 2004 Same-Store Sales Increase of 7.1% · IHOP Corp. Announces the Resignation of Its Chief Marketing Officer · IHOP Same-Store Sales Jump But Net Falls On Franchising
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