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Restaurant Industry Trends
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Sunday June 11th, 2006 |
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Hybrid Centres � A Worldwide Trend Predicted
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Over 60 years ago, personalized motor transport in the United States enabled suburban living to develop and decentralized shopping centres began to flourish all across that country. Over time this trend was emulated on a worldwide basis. Now another new US consumer trend is emerging � the hybrid centre. |
�This hybrid centre phenomenon could also have an impact worldwide,� predicts ResearchWorldwide.com � The Worldwide Commercial Real Estate Information Portal.
The hybrid centre is best defined as an indoor/outdoor retail centre where people can shop, play, work and possibly live. It comprises many different types of buildings in one very large planned setting covering a sizable area near freeway systems. Regional malls, outlet malls, big box retailers, lifestyle centres, entertainment centres, power centres, mixed use facilities such as offices, hotels, hospitals, private educational facilities and residential are all integrated into a new �town centre�. Ample parking and more efficiently planned infrastructure in the hybrid centre are immeasurably more convenient than �old� town centres, which started evolving before the pre-personal transportation era.
�In congested urban areas in first world countries finding enough suitable land near freeway hubs could inhibit the growth of this hybrid centre trend worldwide. However, where such hybrid centres are built, the retail axis might shift substantially in that region away from existing retail buildings towards the new hybrid centers,� says ResearchWorldwide.com.
�The emerging high growth consumer nations, such as in parts of Asia, the Middle East, Eastern Europe, South and Central America and Africa may find these hybrid centres a viable solution for the needs of their emerging first world consumers. These consumers are evolving out of their second and third world economies. The ability to develop homogenous planned hybrid centres in secure environments will afford their growing first world component the opportunity to be part of the global consumer brand evolution,� says ResearchWorldwide.com � The Worldwide Commercial Real Estate Information Portal.
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