The 11th Annual International Restaurant & Foodservice Show of New York Offers an In-Depth and Educational Conference Program

Dozens of Seminars Offered by Industry Experts on Hot Topics in the Food and Restaurant Business

The New York State Restaurant Association will sponsor a dynamic conference program that will focus on strategies for building business, providing exceptional service and capitalizing on trends in today's highly competitive restaurant market during the upcoming 11th annual International Restaurant & Foodservice Show of New York. Hot topic areas will include:

*Sales: Building sales; Profitable financial skills; Tips to increasing cash flow; and Improving the bottom line through a focus on IAT (Individual Average Transaction).

*Service and Public Relations: Cooking up exceptional service; Developing a winning team; Perfecting guest services; Writing for the food industry; and Great public relations.

*Industry Trends for 2004: Culinary educational trends; and NYC Health Department inspection preparation.

*Wine and Beverages: Maximizing partnerships with beverage distributors; Key aspects of wine list development; and Mastering the art of wine tasting.

*Menu Trends: The influence of sugar on the global cuisine; How to profit from diets in the popular press; Catering - where the action is; and Easy to offer healthy menu items.

In addition, during the show, The New York State Restaurant Association Educational Foundation TY Awards Dinner will be held on Monday, March 15, 2004 at the Marriott Marquis. This year's honoree the Food Network is being honored for its dedication to attracting youth to careers in the field of hospitality and increasing the prestige of the industry. Past recipients include Julia Child, Danny Meyer of Union Square Hospitality Group, Drew Neirporent of Myriad Restaurant Group, H. Jerome Berns of 21 Club, Ferdinand Metz, Former President of the Culinary Institute of America, Andre Soltner, Lutece Restaurant, and John Farquharson, President, NRAEF's International Food Safety Council. For details on sponsoring or attending the dinner, please contact HRG at 914-761-7111.

For more information or to register for the International Restaurant & Foodservice Show of New York call 888-334-8705 or visit the official Show web- site at www.internationalrestaurantny.com.

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Date Listed: 2004-02-12

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